Proflax Natural Supplements


Proflax founder Samantha Swift has a passion for holistic pet health, which was born many years ago through trying to find help for her boxer Lola, who had started to bite at her paws and constantly scratch at her skin.

Firmly believing in an holistic approach to health, Samantha sought to balance the 5 core elements of Physical (nutrition), Emotional, Social, Spiritual & Intellectual.

Evaluating Lola's diet, walking routes, interaction with other dogs and her mental stimulation, Samatha was able to identify a number of triggers (in Lola's case, grass walks or certain foods caused both physical and emotional issues)
Whilst Lola was on a natural diet, it was lacking in some key nutrients such as proteins and essential fatty acids - after a search to find a food that would support all the requirements, Samantha found it difficult to make a truly informed choice.  Additionally she wanted to find a food or supplement that would not only assist nutritionally but also work holistically, and help promote balanced wellbeing too.

Recognising that every dog is unique and will require different levels of physical and emotional support throughout their lives (due to breed type, lifestyle, age and history) a supplement to work at these key stages led to the birth of Proflax Natural!

A renowned holistic vet assists in formulating the unique herbal blends that go into all seven products to work in total synergy for optimal health and wellbeing both physically and emotionally.  Only concentrated, human grade herbal tinctures of a premium quality are used in all Proflax Natural products for maximum efficacy and fast health benefits.

Liquid Bottle Supplements - mix 1ml to every 2kg of dogs weight daily.  Shake well and store in the fridge.

Tubs - (using 5ml measuring scoop included).                                                      Toy/miniature (up to 5kg) - one scoop (pot lasts 90 days when fed daily)                  Small to medium (5 - 20kg) - one and a half scoops (pot lasts 60 days)                  Large (20 - 40kg) - two and a half scoops (pot lasts 36 days)                                    Giant (40+ kg) - three and a half scoops (pot lasts 26 days)

Always check with your vet, if your dog has an underlying condition or is taking medication before giving Proflax

Below is a high level summary of the product range, please refer to detailed specification at 

Omega Calm contains 75% Omega 3 rich human grade fish oil consisting of sardine, anchovy, mackerel, herring and tuna and 25% blend of active herbal tinctures; Withania, Valerian, Passionflower, Bacopa, Lemon Balm and Avena Sativa.
These superfood ingredients provide nutritional support; vitamins, minerals, phytonutrients and antioxidants.has been formulated to enable your dog keep calm and relaxed, especially in stressful situations or those that might make them feel nervous. Ideal for rescue/re-homed dogs, periods of change, those who are noise sensitive or struggle with behaviour and working/show dogs who need to remain calm and focused. Certain breeds are simply more sensitive/nervous

Bone & Joint  contains a blend of 7 concentrated active herbal tinctures; Withania, Boswellia, Ginger, Turmeric, Dandelion, Gotu Kola and Liquorice. This blend supports the health of bones, joints, circulation, ligaments & connective tissue plus helps to maintain overall good health of the heart, digestive, immune & reproductive systems. 

Golden Oldies contains 7 concentrated active herbal tinctures; Bacopa, Dandelion, Ganoderma, Boswellia, Hawthorn, Withania and Liquorice.  This fabulous blend supports the health of all of organs and systems. Flaxseed oil helps to support mobility, metabolism, reproductive system and supports a shiny healthy coat. 

Healthy Heart contains a blend of 7 concentrated active herbal tinctures; Hawthorn, Motherwort, Linden, Ginkgo, Astragalus, Yarrow and Liquorice. This blend will specifically support a healthy blood flow & blood pressure, support the arteries and aid respiration. It is a fabulous anti-oxidant.  The inclusion of flaxseed oil in this formula is of utmost importance as omega-3 & 6 essential fatty acids are a necessary component of a dogs diet, but those in need of extra support of the heart will benefit hugely. Flaxseed oil contains a high level - 60% - of omega-3, which helps to support a healthy heart structure and function. It will also help to maintain good health of the reproductive system and support mobility & metabolism.

Immunity & Vitality is a 100% natural holistic superfood supplement that contains a blend of 7 concentrated active herbal tinctures; Echinacea, Astragalus, Withania, Turmeric, Milk Thistle, Gotu Kola and Liquorice. This blend supports the general health of the adult dog; immune & digestive systems, heart, liver, kidneys, brain, skin, coat, bones & joints. 

Keep Off Me! this fabulous blend keeps the gut & immune system healthy, aids intestinal hygiene and provides nutritional support.  The core ingredient in this blend is Brewers Yeast, which is a rich source of Vitamin B complex and helps to support a healthy immune system, supports skin health, aids digestion & respiration, aids a healthy metabolism and reduces anxiety. It is also a fantastic parasite repellent and makes the whole formula taste great.  Brewers Yeast also acts as a catalyst for the other herbs in this blend, being Neem, Ginger, Garlic, Peppermint & Lemon Balm. 

Kidney Care contains a blend of 7 concentrated active herbal tinctures; Horsetail, Pellitory of the Wall, Angelica Sinensis, Astragalus, Reishi Mushrooms, Cinnamon & LiquoriceThis blend helps to support the health of the kidneys, aid effective elimination of waste, support good energy and encourage a healthy appetite. 

Liver Love contains a blend of 7 concentrated active herbal tinctures; Dandelion, Milk Thistle, Yarrow, Artichoke, Schizandra, Yellow Dock and Liquorice. These herbs have been formulated to support the liver and aid optimal liver function

Puppy Power contains a blend of 8 concentrated active herbal tinctures; Nettle, Chamomile, Marshmallow Root, Calendula, Turmeric, Gotu Kola, Fennel and Fenugreek. The inclusion of flaxseed oil contains a balanced amount of Omega 3 & 6 essential fatty acids providing effective support of your pups bones, joints, circulation, heart, immune, skin, coat, digestive & nervous systems.

Skin& Coat contains a blend of 7 concentrated active herbal tincturesNettle, Sarsaparilla, Chamomile, Skullcap Baical, Milk Thistle, Ginkgo and Liquorice. The inclusion of flaxseed oil also helps to maintain the overall good health of the heart, joints, digestive, immune and reproductive systems

Moody Bitch Dogs that haven't been spayed can experience hormonal imbalances resulting in moodiness and irritability. Many also suffer from phantom pregnancies. These 'mood swings' can start a few weeks prior to the start of their season and last for a few weeks after.  Proflax Moody Bitch has been formulated to help balance hormones and keep your girl chilled and relaxed throughout this stressful time. This fabulous blend contains 75% cold pressed flaxseed oil and a 25% concentrated active herbal tincture formula; Raspberry Leaf, Passionflower, Chamomile, Agnus Castus, Vervain, Dandelion & Cinnamon.            Moody Bitch contains three adaptogenic herbs that help to support physical and emotional wellbeing. The herbs in this formula have been selected by a holistic vet for maximum health benefits, which can be shown in as little as 5-7 days in some dogs.

Tummy Tastic is a power-packed powder formula that supports a healthy balanced gut microbiome and digestive system. It keeps tummies happy and gurgle free, aids the absorption of nutrients and supports optimal immune function.  Consists of herbs Slippery Elm, Fennel, Chamomile & Dandelion, active prebiotics from chicory root extract & yeasts and probiotics Enterococcus faecium & Bacillus subtilis. Includes natural clays to keep the gut walls toxin free and in good health.

Bottoms Up  Anal gland problems can cause distress and upset for your dog, plus the need for regular vet visits to empty them. Common symptoms of blocked anal glands are scooting and biting or licking the bottom. Sometimes the glands can become blocked or impacted which can lead to infection or abscesses which are extremely painful.   Bottoms Up is a 100% natural digestive supplement that contains ingredients which are high in soluble fibre to support optimal anal gland function. Formulated by a holistic vet, this blend contains psyllium husk, dandelion root, marshmallow root, ground linseed, probiotics and natural clays. These ingredients are also excellent at supporting your dogs immune and digestive systems, which are crucial for anal gland health.

Plaque Patrol is a 100% natural herbal supplement for dogs, designed to combat plaque build up, promote healthy gums, keep teeth clean & strong and breath fresh. Is has been formulated with 6 of the best herbal ingredients to support optimal oral health and to help with gingivitis and periodontal conditions. Not just an ordinary seaweed product!


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Lara M.
United Kingdom

Bought for a young and active working lab

I am always worried that my dog is doing damage to their joints with all their running and exploring. Adding this to their breakfast everyday gives me peace of mind that I am at least giving him that extra protection for the future. I am excited to try out some of the other products in the Proflax range.

Lara M.
United Kingdom United Kingdom

Golden Oldies

Dog loves the taste of this in their food and seems to keep their coat glossy and their joints healthy.